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Swedish Gambling Authority fines Aspire Gloabl £250k. By Victoria Hughes, 24 April 2019. The Swedish Gambling Authority (SGA) has fined AG Communications LTD, a subsidiary of Aspire Global, £247,000 for self-exclusion failures. Casinos Licensed by Swedish Gambling Authority. 100% Up To €/£100 + 10% cashback. 100% Up To €100 + 50 Free Spins.

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The Swedish Gambling Authority, Spelinspektione, has warned igaming player Enlabs it could lose its licence if it does not start gaming activities in the country by July.

The Swedish Gambling Authority (SGA) has confirmed new measures to combat match-fixing including a ban on operators offering markets on penalties, red cards and bookings. The new standards are designed to complement existing rules contained within the Swedish Gaming Act with a special emphasis on betting on football. Swedish Gambling Authority 🥇 (2021) - Page 2. 137 Casino listed. Nothing was found to match your search. Please try different filter options. The Swedish Gambling Authority is the central supervisory authority for the Lotteries Act. The Commission controls the entire gambling market, including ATG and Svenska Spel (monopolists who receive licences directly from the government). The work of the Swedish Gambling Authority is focused on safety and elimination of user problems.

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The brand, which is based in Baltic region, was awarded a licence to begin operations in in 2018, ahead of the opening of the regulated igaming market in the country. However, the regulator said that the company has not yet launched in the market despite being one of the first to enter the country.

Swedish Gambling Authority

Due to the inactivity the regulator has now warned the company it must launch or will likely lose its licence. In response, George Ustinov, president and CEO of Enlabs, said: “The Swedish Gambling Authority decision to give us a warning due to inactivity was not unexpected and does not change our communicated strategy for the Swedish market.

“We believe the authority’s assessment is reasonable and we will offer games under our Swedish license no later than June, 2020, and thus retain the licence.”

“In particular, I would like to emphasise that the authority’s warning only arises because we did not offer gaming operations under our licence and does not entail any financial consequences. We look forward to a launch in Sweden and continue to monitor market conditions in order to seize the opportunities that arise.”

The Swedish Gambling Authority (SGA) has fined AG Communications LTD, a subsidiary of Aspire Global, £247,000 for self-exclusion failures.

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Aspire Global was fined due to self-exclusion failures that took place in January. © Pixabay.

The SGA found that AG Communications had not connected to Sweden’s national self-exclusion database, Spelpaus.se. Operators with a Swedish licence were required to be connected to the register from 1 January. Aspire Global said in a statement that a failure from a third-party led to the issue.

The operator was forced to manually check whether any excluded players had accessed its service every ten minutes, issuing refunds to those found to have gained access. The operator closed its Swedish sites on 8 January, before finally connecting successfully to Spelpaus on 15 January.

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Despite these efforts, 34 self-excluded players were able to continue gambling. Aspire said that this was due to differences between referenced national social security numbers. Due to this, the SGA has fined Aspire SEK3m (£247,000).

The SGA wrote to a number of operators over similar failings, in what was at the time somewhat of a scandal. Alongside Aspire Global, Genesis Global, Betsson, bwin and more operators were formally warned.

ATG and Svenska Spel lead the way in Q1

Two operators are leading the charge considerably in Sweden in the first quarter of the year. ATG’s revenues of SEK1067.6m (£88.1m) gave it a 31% share of the market, according to data from Redeye.

Svenska Spel came in second with revenues of SEK572.9m (£47.3m) and Kindred third with SEK349.4m (£28.8m). Between them, these three operators accounted for over 46% of the market share for Q1 in Sweden.

Operators also will have new marketing standards to follow in Sweden. Last month, the SGA released guidelines to reduce their advertising as public and political pressure continues to mount of the advertising practices of the industry.

Swedish Gaming Authority

Those guidelines were played down by Minister for Civil Affairs, Ardalan Shekarabi, who is leading the charge against operators. He has said that government will intervene should the industry prove unable to self-regulate its marketing and advertising practices.